Wednesday, October 26, 2011

  • A link to your Twitter page: http://twitter.com/#!/holly_schroth
  • Rank the three organizations using Twitter to market their products/services, that you have followed, by how effective they use Twitter. Explain your rankings:
               1. Verizon; Effectively. Verizon posts a lot of information about their phones and services.
               2. AT&T; Effectively. AT&T has good information but a lot of tweets to people rather than tweets about their services.
               3. T-Mobile; Not as effective. A LOT more tweets to people and less information.
  • Define some guidelines for the effective use of Twitter: Posts about a product or service. Appropriate posts. Consistency with posts. Following viewers. Interact with followers.  

  • Answer the following question: Is Twitter better suited for some organizations than others? If so, what about an organization makes it well suited for Twitter? I believe that twitter and virtually any social media netowork can be suited for any organization as long as they know hot to use it correctly and productively. Organizations that have A LOT to say should stick to blogs because twitter only allows a certain amount of characters.  

  • A summary of the other Social Networking platforms you tweeted about, what benefits they offer their users, and what marketing benefits do they offer to marketers: The other Social Media Networks offer meeting new people, music, and blogging. Most of them offer all three. They are good for their users because they can interact with a wide variety of people. If marketing, they can use the sites just as they would use Facebook, Twitter, etc. They are good for regular people and organizations. However, their popularity isn't as big as Facebook and such.

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